[Outdoor / Electronics] Panasonic:
In a world first, we used the infamous Indonesian
3-wheelers for transit
advertising instead of taxis and buses.
Bad roads, the
worst suspension in the world and tons of popular jokes
about these shake and
rattle machines provide the perfect context to
dramatize the new shake-proof image stabilizing technology in every
Advertising Agency: Saatchi & Saatchi Indonesia
Creative Director: Juhi Kalia
Art Director: Yayan Heryanto
Copywriter: Juhi Kalia
Photographer: Willy Kusnadie
Additional credits: Dini Makmun, Shanty persada, Daniel B
Released: August 2009
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